Industry Trends｜Future Development of the Luggage Market and Growing Consumer Demand

The luggage industry is a rapidly expanding market driven by rising living standards and the growth of tourism. Products such as trolley cases, backpacks, handbags, and travel bags have become essential accessories in daily life. The global market size is expected to exceed USD 350 billion by 2025. As a major consumer market, China shows an annual growth rate of around 10%, with demand continuing to accelerate.

Market trends indicate that eco-friendly luggage is increasingly favored by consumers for its durability and ease of cleaning. Innovations in smart luggage—such as remote-control locks and GPS tracking—suggest new directions for the industry. Meanwhile, the convenience of online sales channels is pushing more brands toward e-commerce, accelerating market growth.

In terms of competition, domestic brands gain an advantage through cost-effectiveness and unique design features, while international brands dominate the high-end market with superior quality and advanced designs. Marketing competition is intensifying, and differentiated strategies along with social media engagement have become key to enhancing brand awareness and competitiveness.